Mistakes You Should Avoid When Starting a Small Business

Many entrepreneurs believe that a good idea is all they need to start a business. While a good idea is necessary, there are other things to consider as well.

Listed below are several mistakes you have to avoid when starting a business if you want to be successful.


Not having a business plan

The first step to any business endeavor has to be coming up with a detailed plan. For your company to be successful, you need to put everything in writing.

How much money do you need to put everything together? What are the operational costs? Who is your audience and your competition? Where do you see the business in 18 months, three years, five years, ten years?

Many novice and experienced entrepreneurs completely disregard this aspect of starting a company and it is often the reason why they fail.


people shaking hands in business
Image by Werner Heiber from Pixabay


Underestimating your competition

When coming up with your plan, it is necessary to understand the market you are thinking of joining and who your competition is. It is vital not to underestimate the companies you are going against.

Some might say that worrying is pointless but if these businesses have been around for a while, there is certainly a reason why they are so successful. What you need to do is find their weaknesses and do your best to turn that to your advantage.

Perhaps they don’t offer free delivery – do that. Maybe they are missing a vital product from their offer – acquire it and sell it to the interested audience.


Disregarding the necessity for the right documentation

Plenty of startups make the mistake of not filing the proper documentation. From choosing the right legal structure to registering their business, entrepreneurs overlook this aspect which costs valuable time to correct, not to mention the impact on the budget.

Furthermore, you also need to look into protecting your intellectual property as well as making sure you are not infringing on someone else’s.


signing papers
Image by aymane jdidi from Pixabay


Neglecting insurance

Business insurance is vital as it can help you sustain your business in the long run. No matter the kind of insurance you buy, it can reduce the uncertainty of suffering substantial financial losses. It can also increase business efficiency and protect your employee’s welfare.

For instance, product liability insurance can help you compensate your customers who experience an injury after using your product. This way, you can maintain customer loyalty which contributes to the growth of a business. Cheap van insurance is the right package to protect your business vehicles while on transit. To avoid delays that result from lacking functional machines, computers, tools and equipment, property insurance is just the ticket.

Additionally, do not make the mistake of not getting professional liability insurance. Even the most experienced business owners buy this insurance package. It can protect you from lawsuits against unsatisfied clients. It would help if you had this insurance to sustain the various partnerships you will form as you try to climb up the ladder.


Doing everything on your own

Novice entrepreneurs often think they have to do everything on their own. However, this is simply not necessary. Outsourcing options abound and these experts have the experience that will get the job done more quickly. For instance, you know nothing about running books.

By performing this task by yourself, you risk making a mistake and putting your business in danger. Other areas like IT are also better left to other people to handle,  especially software development, be it accounting software or salon software. There is no need to invest in expensive equipment when you can easily call an expert over to take a look at your issue.


Going into business with the wrong people

A lot of times, hopeful business owners don’t have the necessary funding to start the company they want. This often leads to looking for outside investors.

While this is a way to get money to start your company, you have to do a lot of research to make sure you are not going into business with someone shady.

Look into the people offering to invest and ensure they were not involved in any scandals. The same approach goes for the people you are considering hiring. Check their background and call their references to make sure they are willing to work peacefully alongside you.


laptop with a bulb idea
Image by mohamed Hassan from Pixabay


Ignoring new technologies

You are certainly aware that technology is constantly improving. To make your business successful, you have to stay in the loop when it comes to the latest tech.

Your customers will most definitely expect this from you so you have to adapt. In addition to using social media and all its features to the fullest, you should also look for technologies and software that will help your employees operate more efficiently.

From ways of communicating to platforms that will make file-sharing quicker, there are many things to think about.



There you go, if you are thinking about starting your own business, these seven mistakes you have to avoid.

Remember to create a business plan, file all the necessary paperwork, get insurance, delegate less important tasks and look into the people you plan on working with.



Article by Emma Williams

Emma is part of Alejandra’s Life Family Team


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